Insights

How long does it take to hire an Account Executive in the UK?

By Rupert Deering, Co-Founder

For senior SaaS hires, including Account Executives, our average is a shortlist within 5 to 10 working days, with the full process running 3 to 6 weeks from brief to offer. That is longer than an SDR search, which usually closes faster because the candidate pool is deeper and the screen is shorter. An AE search takes longer at both ends: longer at the screening stage, and longer at the candidate's end.

Why an AE search takes longer than an SDR search

Most of what drives an SDR's performance is activity and coaching, both of which you control after the hire. Most of what drives an AE's performance is inherited at the point of offer: whether they have sold at your deal size, into your buyer, at your company's stage, with your level of brand recognition behind them. Establishing that takes real conversation, not a quick CV screen, which is why the shortlist stage alone can take the better part of two weeks.

The candidate's own timeline adds to this. A performing AE is usually mid-quarter on a number they want to hit before they move, so the best candidates are rarely available to start immediately even once an offer is agreed. Briefing early in a quarter, rather than late in one, is the single biggest lever a hiring manager has over how quickly a search actually closes.

What the 3 to 6 weeks actually covers

From brief to offer accepted, the weeks split roughly into two phases: building and screening the shortlist (the part most affected by deal-size and stage matching), and the interview, assessment and final negotiation process on your side. Of the two, the shortlist stage is the one a specialist recruiter can compress the most, because it depends on network depth rather than process speed. We hold a 30,000-strong network of GTM professionals built on direct relationships, not job board applications, so sourcing starts from people we already know rather than from scratch.

What slows an AE search down

Three things reliably add time to an AE search. The first is briefing too late in a quarter, for the reason above. The second is an unclear brief on company stage: a hiring manager who says "enterprise experience" without specifying deal size, buyer seniority, and committee complexity ends up reviewing CVs that look right and aren't. The third is treating mid-market and enterprise AE hiring as the same search with a different job title. They are different hires with different screens, and conflating them slows down the shortlist because the candidates being sourced don't actually match the motion.

Timberseed's own process

We ask every AE candidate the same eight questions before putting them in front of a client, covering attainment history across several years (not just the best one), deal size and cycle length, inbound versus self-sourced pipeline, and what stage of company they sold at. That last point is the one that catches most hiring managers out: a rep who performed well at a recognised, well-known company is a different proposition from one who performed at an unknown Series A, even at the same attainment number, because the brand was doing some of the work. We ask where the brand sat in every deal a candidate describes, and it changes our recommendation more often than anything else on the list.

Three CVs per placement is the standard across the desk, AE searches included. The depth of the eight-question screen is what makes a shortlist of three enough: each candidate has already been tested against your specific motion before you see them, rather than filtered only on keywords and years of experience.

What this means for budgeting your search

If you need an AE in post inside four weeks, brief early in the quarter and be specific about deal size, buyer, and company stage from the outset. If the brief is open-ended on stage ("either enterprise or mid-market, whoever's available"), expect the search to run towards the long end of the 3 to 6 week range, because the shortlist has to cover a wider net to find the right fit. For context on what to budget for the hire itself, see our Account Executive recruitment page, which covers UK AE compensation by segment.

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